【聯合晚報╱法新社】
Self-aware blandness, aka "Normcore", may be the latest high street buzzword, but for the world of high fashion -- currently gathered in Paris -- the trend is something to be resisted.
自我意識的簡樸，又稱為Normcore，是街頭討論的最新的發燒現象，但是對於高級時尚雲集的巴黎來說，這股風潮不受歡迎。
US retailer Gap's latest advertising campaign -- with the slogan "Dress Normal" -- has been seen by some as an example of the Normcore trend.
美國服飾零售商蓋璞最新的廣告中有句標語「簡單穿搭」，這被視為舒適穿搭潮流的例子。
Coined by the K-Hole trend forecasting group, the term is a combination of the words "normal" and "hardcore".
這個由紐約時尚潮流預測團體K-Hole所創造的字，結合了「普通」和「堅定的」兩個字。
Wikipedia defines Normcore as a "unisex fashion trend characterised by unpretentious, average looking clothing" with everyday items of casual wear sold by big retail chains such as jeans, chinos, T-shirts and hoodies all falling into the category.
維基百科上對Normcore的定義是：「不分性別的時尚潮流，特色是不矯揉造作、外表普通的衣著，」日常的休閒穿搭物品如大零售店賣的牛仔褲、卡其褲、T恤和帽T都屬於這股風潮。
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